https://www.youtube.com/watch?v=xthPIWVvH1k Learn from the champs: The NBA’s world-beating approach to Digital (Fan) Engagement Last year Fast Company named the National Basketball Association (NBA) the 3rd most innovative company in the world. While other sports leagues decline and struggle to survive in the era of COVID-19, the NBA continues to grow and has built a truly…

https://www.youtube.com/watch?v=xthPIWVvH1k Learn from the champs: The NBA’s world-beating approach to Digital (Fan) Engagement Last year Fast Company named the National Basketball Association (NBA) the 3rd most innovative company in the world. While other sports leagues decline and struggle to survive in the era of COVID-19, the NBA continues to grow and has built a truly…

https://www.youtube.com/watch?v=xthPIWVvH1k Learn from the champs: The NBA’s world-beating approach to Digital (Fan) Engagement Last year Fast Company named the National Basketball Association (NBA) the 3rd most innovative company in the world. While other sports leagues decline and struggle to survive in the era of COVID-19, the NBA continues to grow and has built a truly…